On the morning of September 19, 2019, the United Nations Procurement Promotion and Matchmaking Fair was held in Chengdu, Sichuan Province. The conference was hosted by the Ministry of Commerce of the People's Republic of China, the United Nations Projects Agency, the United Nations Procurement Division and the Sichuan Provincial People's Government. Li Jiachen, head of Jiangmen Fire Fighting National Marketing Center (Wuhan Branch), and Mr. Lin Yan, financial manager of Hengyuan Xinda, were invited to attend the meeting.
Break into the UN market
Speed up the "going out" pace
At 9:00 am, the conference officially began. Wang Dazhong, deputy director of the International Department of the Ministry of Commerce of the People's Republic of China, Patricia Mosser, Director of the Procurement Division of the United Nations Projects Agency, and Ms. Mitsui, Director of the United Nations Procurement Division, gave a speech on the United Nations. Procurement matters.
▲Speech by Wang Dazhong, Deputy Director of the International Department of the Ministry of Commerce of the People's Republic of China
▲Patricia Mosser, Director of the Procurement Division of the United Nations Office for Project Services, delivered a presentation and introduced the process of United Nations procurement
▲The United Nations Office for Project Services/United Nations Procurement Division (UNOPS/UNPD) has one-to-one answers to the United Nations procurement catalogue, major procurement of goods and services.
According to the conference, in 2018, the United Nations purchases in the world amounted to approximately 18.8 billion US dollars. In addition, most UN member states also use the list of registered suppliers of the United Nations in government procurement, according to incomplete statistics. The trading opportunities are as high as tens of billions of dollars.
▲At the meeting, colleagues from the Jiangjing Fire Fighting National Marketing Center conducted a “zero distance” negotiation with the heads of UN agencies.
▲At the meeting, Lin Jing, the financial manager of Jiangjing Fire, introduced the “Jiangjing” brand to the participants on behalf of the company.
Prior to this, Jiang Jing Fire was selected as a United Nations procurement supplier directory, and was allowed to enter the United Nations' 27 institutions and the United Nations global procurement market to provide supply services. Representatives of the National Marketing Center participated in the matchmaking meeting, and the United Nations UNGM project deputy director Susan Szczek, the United Nations Projects Agency China project cooperation official Lu Ruiguang, and the UNGM Asia project official Xu Kaiwen to conduct friendly talks on entering the UN market. To lay a solid foundation for participating in the United Nations procurement bids in the future and speeding up the “going out” pace.
"Make a strategy, set a new branch"
Layout National Marketing Center
Go out, seek strategy, set new branches, and score new articles. Recently, the national marketing center of Hubei Jiangjing Fire Technology Co., Ltd. was established in Wuhan, which will provide convenience for attracting more talents in the future, closer to the market, dealers and consumers. The establishment of the National Marketing Center demonstrates the positive transformation and innovation of Jiangjing Firefighting itself, reflecting the strategic layout and positive change attitude of Jiangjing Firefighting in catering to the development of market competition. In the future, we will further realize the centralized office of each marketing sub-unit, realize the integration of marketing resources, and form a unified command and coordinated development, so that communication and work between units will be more efficient.
In this regard, Ye Jingjun, general manager of Jiangjing Fire, said: Wuhan Branch will become the management center, brand image window and comprehensive marketing platform of the company's national marketing network, radiating the national market. It will promote the reform of the company's marketing system, which will help attract talents, promote diversified marketing models, better serve dealers and consumers, integrate and manage national marketing networks, enhance the company's marketing management radiation capabilities and market response capabilities, and enhance brand image. Finally, improve the company's overall marketing capabilities.
Based in Wuhan, focus on China and look to the world. By participating in the United Nations Procurement and Promotion and Matchmaking Conference, Jiang Jing Firefighting will continue to rely on the excellent brand, marketing and product advantages to help the fire supply chain layout, and establish a national foundation in Wuhan, relying on the current situation of the Belt and Road Initiative, the Industrial Internet and the Yangtze River Economic Belt. The development strategy of the marketing center has enabled Jiang Jing Fire to speed up the “going out” pace and show the world the charm of “Jiang Jing Zuo”.
